Transform Your Spa Marketing with the Power of Numerology

Jul 23, 2024

  

Welcome back to the Spa Business Mastery podcast! I'm Kirsten Foss, and in this episode, we're diving into a unique approach to spa marketing. Forget traditional tactics; we're exploring how numerology can help you find your soulmate clients. If you've ever felt like defining your ideal client was a bit of a guessing game, that’s mostly true! Wouldn’t it be nice to understand what their true energetic code is? When you know their soul's hopes & goals and their underlying life challenges, it becomes so much easier to communicate with them in your marketing. Let's uncover how numerology can transform your marketing strategy and bring in clients who truly resonate with your spa.

Understanding Traditional Client Profiling

In the spa industry, we typically define our ideal clients through demographics (age, gender, income) and psychographics (purchasing behavior, lifestyle). While this method helps, it often feels like shooting in the dark. You might get the booking, but there's always an element of uncertainty. I know you’ll agree those aren’t your soulmate clients. It’s nice to have the sales but it often feels like a hard sell.

 

Introducing Numerology in Marketing

Numerology offers a fresh perspective by matching your unique code with that of your soulmate clients. Everyone has a ruling number between one and nine, derived from their birthdate. This number reveals strengths, challenges, and inherent traits. Imagine applying this to your marketing strategy! 

 

The Concept of Cardology

Cardology, a numerology method from the Order of the Magi, uses a deck of cards to uncover deeper meanings. Each card and suit represents different aspects of life—cups for relationships, clubs for communication, diamonds for values, and spades for transformation. Knowing your birth card and your soulmate client's card can create a powerful alignment in your marketing efforts.

 

Personal Insights and Real-Life Applications

My birth card is the Eight of Clubs, symbolizing expertise and mentorship. My soulmate client is the Five of Hearts, representing change and relationships. This alignment helps me understand their fears (lack of freedom) and how I can support them with my strengths (mindset and systems). Here's a real-life example: I helped a solo spa owner who was frustrated with her needy clients. By understanding her soulmate client's needs, we mapped out systems that made her business more efficient and her clients feel supported. 🧖‍♀️✨

 

Implementing Soulmate Client Attraction

So what are the steps to soulmate client attraction? 

  • Know Your Code: Understand your numerology and how it influences your business.
  • Analyze Your Soulmate Client Code: Identify their fears, goals, and how they align with your strengths.
  • Strategize Your Marketing: Update your website, social media, and email marketing to reflect this deep understanding - both visually & with copywriting. Your clients will feel an instant connection, knowing they're in the right place.
     

Using numerology to find your soulmate clients isn't just a novel idea—it's a game-changer. By aligning your marketing with deeper, inherent traits, you create a magnetic pull that brings the right clients to your spa. This approach not only simplifies your marketing efforts but also ensures you build meaningful, lasting relationships with your clients.


Ready to discover your soulmate clients? Book your Numerology Blueprint Reading as the first step to transforming your client attraction efforts. Don't forget to check out my upcoming posts for more insights and tips!

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